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Do not drown your business intentions only because of fear of competition that will be facing. Even the often competition will bring mutual benefits. There have been many examples of successful entrepreneurs who took a few business associates who engaged in similar fields to form a trading community, so they do not feel competed with each other.
Actually the mental courage to face the competition has been taught by God since we were created. We are born into the world, in truth has won millions of sperm competition from a scramble to unite with the egg cell that is in our mother's womb. Therefore, the learning process in competing, should inspire us that we are the winners!
To be able to win persainagn business, the key is how you can provide value-added of products or services you offer. Whether the price is cheaper with good quality or with superior service, or the other?
Value-added means providing as many benefits to others. Because basically, people do not buy products or services you offer, but they buy the benefits of the products or services.
Value added is also related to the fulfillment of customer needs with better service. If you could give something more or better benefits then there is no reason to lose in the competition.
All successful people and all the companies that managed to always have added value in itself. And they like to be an expert in his field!
Good luck
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